SoapBox Soaps (www.soapboxsoaps.com), an Alexandria, Va.-based provider of natural soaps was the winner of this year’s Drug Store News Best New Product award for its Intense Hydration Body Lotion. The award was presented during ECRM’s 2015 Skin, Bath, Cosmetics & Fragrances event, held June 14 to June 17 in Atlanta, and was specifically for products in those categories.

The product was selected from a dozen entries in the award program, samples of which were displayed in the ECRM hospitality area throughout the event. Buyers cast their votes based on product innovation and packaging.

SoapBox Soaps, run by CEO and Co-Founder David Simnick and President and COO Daniel Doll, is a “soap company with a mission.” For every soap product purchased, it provides clean water and sanitation initiatives all over the world and here in the US. The company gives one bar of soap for every bar sold; one month of clean water for every liquid hand soap sold; and one year of vitamins for every body-wash sold.

But its products stand on their own, as evidenced by their selection for top honors at the event. In addition to its body lotion, SoapBox also offers soap bars made with she butter and sea salt, liquid hand soaps, and body washes – both made with she butter, aloe, and jojoba oil.