Dr. Kurt Jetta, CEO of TABS Analytics, will present an analysis of 2016 baby care CPG data during TABS Analytics' 2017 Baby Care Study Webcast, to be held Wednesday, April 19, 2017 at 2:00 PM ET.

The webcast will examine how adults and families in the U.S. spend their household dollars on baby care products, as well as the latest trends in the category. In addition, Jetta will discuss category purchase dynamics, including product types purchased within categories; outlet shopping patterns, with a focus on comparing online to brick-and-mortar as well as measuring non-tracked channels, such as Babies ‘R Us; and other insights such as who is shopping the category (in addition to parents), where they purchase within the category, and online vs. in-store purchases.

Among the categories to be covered are:

• Baby Seat and Safety Products (car seats, strollers, baby monitoring devices, etc.)
• Baby Feeding Needs (cups, bottles, plates, etc.)
• Diapers and Accessories
• Baby Formula, Food and Drinks
• Baby Care (powders, ointments, lotions, etc.)